“Our smartphones are smart only by comparison to the ones they enslave.” - Jeff Einstein
Welcome to Digital Apostate! My name is Jeff Einstein. I’m a digital media pioneer long ago turned heretic. Here’s my selfie…
Digital Apostate is a partial anthology of contrarian videos, essays, observations and aphorisms penned and produced by yours truly over the past couple of decades. Singly and together they explore what happens to our time and money and freedom in a Brave New Digital World ruled by a state-sanctioned meta-addiction to all things media and all things digital. They explore what happens when addiction emerges as the default social condition, the rule rather than the exception.
I first proclaimed media addiction as the default social condition in May, 2004 with the debut of Einstein’s Corner, a weekly column published in MediaPost’s MediaDailyNews — some years before Facebook and YouTube and Twitter and smartphones ruled the world. A few folks called me prescient back then. Most called me crazy. Story of my life either way.
Of course, today addiction is an all-but-obligatory sidebar whenever the discussion turns (as it almost always does) to smartphones, social media, video games and/or weekend binge viewing. Ironically, the same critics who dismissed my observations as merely insane just a decade or so ago still dismiss them today — only this time as something far worse and far less forgivable: yesterday’s news.
Somehow, near-total denial has morphed into near-total resignation, all in the blink of an eye. A Brave New Digital World is inevitable when social convention surrenders en masse to chemical destiny. My fear is that Mustapha Mond would feel right at home in present day New York City — and no one would notice.
Like the citizens of Aldous Huxley’s Brave New World, we are undone in the digital 21st century less by the things we fear, and more by the things we love and invite into our lives and homes…
Speaking of home, many thanks for stopping by. I’d love to hear from you, so please don’t hesitate to contact me or comment on any of my posts.
Finally, please don’t forget to wipe your feet before you leave…
Want someone truly different and truly entertaining to address your school, civic, religious or business group? I’m a veteran public speaker with hundreds of radio, TV, trade show, university, corporate and community appearances over three decades. Contact me today and let’s talk it over.